Understanding the U.S. consumer

In this report, we track key digital behaviors and engagement rates at a national level to guide marketers in the right direction.

What's inside the report?

Here, we examine consumers in the U.S. market, profiling their attitudes, interests and behaviors in detail to better understand:

  • Which social platforms are most important to them?
  • How are they interacting with advertising and brands?
  • How can marketers engage these consumers?

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