Understanding the UK consumer

In this report, we track key digital behaviors and engagement rates at a national level to guide marketers in the right direction.

What's inside the report?

Here, we examine consumers in the UK market in dine detail, profiling their attitudes, interests and behaviors to better understand:

  • How do they use various devices?
  • How are users interacting with advertising and brands?
  • How can marketers engage these consumers?

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