Digital vs. traditional media consumption

This report analyzes how much time people are spending online, tracking the types of media they are consuming and assessing the share of time spent on digital vs. traditional forms of television and print press.

What's inside the report?

Here, we tale a closer look at various forms of media consumption on a global scale to quantify:

  • How much time is devoted to online activities?
  • How much time is dedicated to traditional media?
  • How is the second-screening trend evolving?