The world's wealthiest consumers

The top 1% of internet users make up the world's wealthiest consumers. This infographic puts the spotlight on their purchase journey, uncovering how they discover, research and recommend brands.

What's in the infographic?

Here, we uncover the key touchpoints along their path to purchase. Download it now to find out:

  • What characteristics define these consumers?
  • How do they discover new brands?
  • Which channels are most effective for engaging them?

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