Sports betting in the U.S.

Recent legislation means gambling is now a commercial opportunity in certain U.S. states. We surveyed consumers to get a snapshot of their views. How aware are consumers of the change?

What's in the infographic?

Find out how sports fans view betting in a summary of the key consumer insights.

  • What percentage of U.S. consumers would place bets if it were easier?
  • How do they feel about integration of betting into sports?
  • What tools and channels would they use to take gambling decisions?

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