How can you get the best results from campaigns, and drive loyalty? Staying close to your customer on every step of their journey is the answer.

By knowing where they look for new products, and tapping into what’ll make them stick with your brand, you can set yourself up for success.

This infographic explains how to target your audience for maximum results, with data on each stage of the purchase journey.

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What's in the infographic?

Discover the most impactful points along the way, as your customer moves from consideration to purchase, and beyond.

With data on four key generations we pinpoint the factors to know, including:

  • What media channels do they use to find new products?
  • How important is online research to your customer?
  • Are your consumers using social media to follow brands?
  • What’s most likely to drive a sale?

online-purchase-journey-2021-preview

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Download now