Generation X, born between 1964 and 1982, makes up 34% of the online population. This infographic outlines the biggest insights for marketers to tap into.

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What's in the infographic?

Here, we examine the attitudes and behaviors of Generation X. Download it now to find out:

  • What are the defining characteristics of this audience?
  • How do they consume media on a daily basis?
  • What are the key drivers of brand loyalty and advocacy?

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