Here, we take an in-depth look at the demographics, attitudes and digital behaviors of social media users who have a 'fear of missing out' (FOMO).What's in the report?
A quarter of all internet users have a 'fear of missing out' on social media. Download this report to find out everything you need to know to target this cohort, including:
- What are the defining characteristics of this segment?
- How do they behave differently online?
- How do they discover, research and interact with brands?