Want to engage consumers on social media, but not sure where to start?
Having a clear picture of what social media users respond to is crucial. Our infographic explains the importance of key platforms for users in global regions.
What's in the infographic?
Get a snapshot of how consumers engage with influencers, sports, and news video on social media. Explore the reach of Facebook, Instagram, and Twitter - and see how they share common audiences.
We dive into key statistics on social media’s influence on the purchase journey to fuel your strategy. Refresh your knowledge with insights including:
- Which celebrity influencers make an impact in each region?
- How do consumers engage with news media?
- What impact do video bloggers have on the purchase journey?
- How do Facebook and Twitter compare in LatAm, MEA, Europe, APAC and North America?