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Profiling the Digital Consumer in APAC

What's in this webinar?

We take an in-depth look at the attitudes, buying decisions and payment preferences of consumers in the APAC region to show brands how they can target them efficiently.

You’ll also get an idea of how voice technology is playing an increasingly important role in APAC consumers' online lives, and what impact voice assistants have on the purchase journey.

Join us to answer the questions: 

  • What effect has the growth of the middle class had on ecommerce?

  • How big is the marketplace for luxury goods and who's buying them?

  • What are the implications of the increasing use of mobile shopping, mobile payments and voice tech?