Sports insights

Get instant access to global and local insight into sports fans with the world's largest survey on the digital consumer.

A game plan for your goals


Know your sports fans

Get a more profound understanding of who they are and what they want, profiling theirinterests, motivations and attitudes.


Shape a compelling story

Build highly targeted messaging and drive a powerful commercial story for brands and partners.


Tailor your insights

Re-contact any target persona to get bespoke answers, specific to your needs and business metrics.


Measure your impact

Benchmark your fans against other properties and measure the effectiveness of your output.

Our data, in numbers


46 markets


17m panellists


40,000 data points


4,000 brands

Engineered around your needs

Our data can help you discover opportunities, understand your challenges and inform your strategic decision making in today’s increasingly competitive sports landscape.

  • Audience intelligence
  • Fan acquisition opportunities
  • Brand tracking
  • Competitive intelligence

  • Market growth opportunities
  • Sponsorship intelligence
  • Re-contact target personas
  • Media planning

See the data for yourself

Want to find out more?