Take the guesswork out of your marketing. Our next-generation profiling tool goes beyond analytics to give you the most complete picture of your audience. Plan strategically, measure effectively and get the most from your marketing investment.
Explore your audience’s behaviors across time, location, devices and platforms with complete accuracy
Survey our panelists to evaluate the impact of your advertising and produce stronger campaigns
Be sure you’re reaching your specific audience segments and perfect your media-buying strategy
Profile your visitors with deep website analytics and discover new high-value audiences to target
Find the most effective way to reach your target audience. Go far beyond demographics and validate your targeting using declared data across 40,000 data points
Understand how your digital campaigns are making a difference to your brand. Leverage rich surveys, passive measurement and the world’s largest panel of consumers
Start profiling the users engaging with your brand to get to know them better. Tag your sites and campaigns to get a complete view of who they are and what defines them