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Understand your audience with simple intuitive analysis

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Know your audience

Get a deeper understanding of who they are and what they want

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Generate ideas that resonate

Build highly targeted messaging that challenges how they see you

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Get your message heard

Deliver the right offer to the right person at the right time

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Measure your impact

Analyze and perfect your campaigns to get more from your marketing


Intelligent tools that make audience profiling simple

Explore a world of data

Build bespoke target audiences

Create complex audiences in seconds 
with a simple drag-and-drop tool

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Uncover deep consumer insight

Analyze your audiences against every single data point with fine-tuned control

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Get an instant overview

Combine analysis from around the platform to get the insight you need at a glance

Trusted by the world’s leading marketers

  • Google
  • Twitter
  • Microsoft
  • Ogilvy
  • OMD
  • BuzzFeed
  • Publicis Groupe
  • Snapchat
  • Spotify
  • Dentsu Aegis Network
  • Edelman
  • Electronic Arts
  • LinkedIn

How Buzzfeed Used Insight to Shift Brand Perceptions

This data gives us more of those granular details needed to help us put a personality behind the stats.