Work data

Today's workplace is nothing like it once was. Digital tools have transformed the space, making it more global and flexible than ever. Our latest data set is the first of its kind, offering unique insight into professional attitudes, perceptions and behaviors around the world.

Look closer at today’s professionals

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Identify your buyers

Find out who manages the budget and who influences buying decisions

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Expand your reach

Shape your message to fit your prospects and place it on the right channels

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Check the competition

See your competitors through the eyes of your potential consumers

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Know the tools that matter

From Google to Salesforce, find out what software defines the modern workplace

Our data, in numbers

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17,000 respondents

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10 markets

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90+ SaaS brands

Shape your strategy with a single source of insight

Sales and market data only tell part of the story. Combine primary B2B research with our world-leading survey for insight that tells you exactly how to get your targeting on point. Get complete visibility with a single source of consistent data, accessible in one platform.

  • Demographics
  • Business outlook
  • Role and responsibilities
  • Daily working practices

  • Company overview
  • Purchase journey
  • Workplace communication
  • Workplace tools

Add work data to your research stack

Get access to the latest B2B research without introducing another tool. Add it to your core data to work in complete harmony with your day-to-day profiling and get a deeper understanding of your audiences and employees.

  • Drive B2B sales by becoming an expert on your prospects.
  • Strengthen your position by analyzing your competitors.
  • Hire and retain the right talent by understanding their needs.